What Exactly Affiliate Marketing Is?
“Affiliate marketing involves referring other people to purchase the product of a specific company. Whenever any person purchases your referral, the company will give you a commission. Now, this seems to be a simple process or technique of earning money conveniently.”
To understand better, let us take an example. By contacting any brand or agency, you will be given a referral link. You need to publicize this link on your social media handles or any other way. When anyone clicks on this link and buys the product or services, you will be given a commission for every sale.
How It Works?
Affiliate marketing is a part of digital marketing. By participating in an affiliate program, you act as a salesperson who sells products to the customers and gets paid for every successful sale when anyone purchases products or sales via your link. Affiliate marketing included the Product owner/merchant and the affiliate in the ecosystem. Let’s understand much about their roles.
- Owner of the product/Merchant:
Owner or merchant is the one who owns the product or a merchant. For example, giants such as Amazon, Flipkart, Samsung, marketing agencies, etc. They are the one who starts the process of affiliate marketing.
- The Affiliate
Affiliates are the one who publish products/ services and receives a commission for every sale via referrals.
The advantages of alliance marketing are you can start your own business without any investment/ warehouse/ products etc. You are can earn passive income, with nothing to worry about the risks and losses in the business. You can join in any affiliate program, and using the link they provided and can easily promote the product via videos, blogs, and social media posts, etc.
Affiliate network is a link between the affiliate and the merchant. It gives affiliates information about the products and services the owner/merchant has to offer. It also helps in providing payment processing tools to the users. Most of the affiliate networks provide ad tracking tools along with information such as CPC(Cost Per Click), CPI(Cost Per Install), and CPS(Cost Per Sale).
Customers or Consumers
It’s the Affiliate marketer’s responsibility to influence the customers to buy a particular product. The affiliate can use many tricks up his sleeve, to influence the customers. As mentioned earlier he can use blogs, social media, youtube, etc for influencing.
Where To Begin?
If you wish to join any affiliate program follow these few simple steps,
- Identify and join an Affiliate Program
Some of the example programs are Amazon Associates, Flipkart Affiliate, Acuteweb Affiliate, Spansols Affiliate etc.
- Affiliate Link
Next you will be provided a customized affiliate link so you can track them.
- Influencing Potential Customers
Now you need to connect to the right audience and start influencing people to buy products from your links.
There are a lot of affiliate marketers out there, and choosing the most profitable niches and Selecting the product, you will promote can be quite difficult. So, this was all about how you can easily set yourself up as an affiliate.
If you want to be a successful affiliate marketer, but don’t know how Don’t worry; we will help you to stand out in the crowd. We a Progressio have curated best-in-class affiliate programs that have help affiliates earn money without any hassle. Contact us now to know more.