Capture More Sales With Email Leads
Email marketing means sending direct mails to the customers and connecting with them. These emails could be promotional ads, new launches, discount offers, and more. Sending personalized or group emails to existing and potential customers can create new leads for business development.
What is Email Marketing ?
Email marketing is a digital marketing strategy used by thousands of businesses worldwide to create brand recognition, drive sales and build client relationships. Email marketing companies send out automated, personalized marketing emails that contain brand promotions and announcements. This includes weekly email newsletters and promo alerts, invitations to survey forms.
It is Estimated that Globally, a whopping 87 percent of business-to-business (B2B) marketers and 79 percent of business-to-consumer (B2C) advertisers use email marketing campaigns.
Key Benefits of Email Marketing
Email marketing helps in delivering a message to a large audience.
Communicate and engage with your ideal large market segments in a matter of minutes.
Regular communications with the customers helps in maintaining brand loyalty and drive sales.
Email campaigns provide better reach and potential for engagement than traditional marketing methods.
Test and see your email campaigns effectiveness with A/B and multivariate tests. This offers valuable insights for your email strategy.
Track Your Analytics of your email campaigns such as open rates, click rates and click-through rates (CTRs), bounces and conversions.
Data Driven Email Marketing
We use data and advanced analytics and evaluate a number of metrics to accurately assess email marketing campaign performance, find gaps and implement our strategies for better leads.
core metrics and key performance indicators:
- Click-through rates
- Email deliverability
- Open rates
- Conversion rates
